Privacy notice

Responsible in the sense of the data protection laws is:

Julian Schnippering
Offermannsberg 26
51515 Kurten

Germany

Data protection

We have drawn up this data protection declaration to explain to you, in accordance with the provisions of the basic data protection regulation (EU) 2016/679, what information we collect, how we use data and what decision-making options you have as a visitor to this website.

Unfortunately, it is in the nature of things that these explanations sound very technical, but we have tried to describe the most important things as simply and clearly as possible.

Automatic data storage

When you visit websites today, certain information is automatically created and stored, including on this website.

When you visit our website as you are doing right now, our web server (the computer on which this website is stored) automatically saves data such as

the address (URL) of the accessed web page
Browser and browser version
the operating system used
the address (URL) of the previously visited page (referrer URL)
the host name and IP address of the device from which access is made
Date and time

in files (web server log files).

Usually web server log files are stored for two weeks and then automatically deleted. We do not pass on this data, but cannot exclude the possibility that this data may be viewed in the event of illegal behaviour.

Cookies

Our website uses HTTP cookies to store user-specific data.
In the following we explain what cookies are and why they are used so that you can better understand the following privacy policy.

What exactly are cookies?

Whenever you surf the Internet, you are using a browser. Some popular browsers include Chrome, Safari, Firefox, Internet Explorer, and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.

One of them cannot be dismissed: Cookies are really useful little helpers. Almost all websites use cookies. More precisely, they are HTTP cookies, as there are other cookies for other applications. HTTP cookies are small files that are stored on your computer by our website. These cookie files are automatically stored in the cookie folder, quasi the “brain” of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.

Cookies store certain user data about you, such as language or personal page settings. When you visit our site again, your browser transmits the “user-related” information back to our site. Thanks to the cookies, our website knows who you are and offers you your accustomed standard settings. In some browsers each cookie has its own file, in others, such as Firefox, all cookies are stored in a single file.

There are both first-party cookies and third-party cookies. First-party cookies are created directly by our site, third-party cookies are created by partner sites (e.g. Google Analytics). Each cookie is unique because each cookie stores different data. The expiration time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, trojans or other “pests”. Cookies also cannot access information on your PC.

For example, cookie data may look like this:

Name: _ga
Expiry period: 2 years
Usage: Differentiation of website visitors
Example value: GA1.2.1326744211.152311178037

A browser should support the following minimum sizes:

A cookie should be able to contain at least 4096 bytes
At least 50 cookies should be able to be stored per domain
A total of at least 3000 cookies should be able to be stored

What types of cookies are there?

The question which cookies we use in particular depends on the services used and is clarified in the following sections of the privacy policy. At this point we would like to briefly discuss the different types of HTTP cookies.

You can distinguish between 4 types of cookies:

Essential cookies

These cookies are necessary to ensure basic functions of the website. For example, these cookies are needed when a user places a product in the shopping cart, then continues surfing on other pages and only proceeds to checkout later. These cookies do not delete the shopping cart, even if the user closes his browser window.

Functional cookies

These cookies collect information about user behaviour and whether the user receives any error messages. In addition, these cookies also measure the loading time and the behaviour of the website with different browsers.

Target-oriented cookies

These cookies ensure a better user experience. For example, entered locations, font sizes or form data are stored.

Advertising cookies

These cookies are also called targeting cookies. They are used to deliver customized advertising to the user. This can be very practical, but also very annoying.

Usually, the first time you visit a website, you are asked which of these types of cookies you would like to allow. And of course this decision is also stored in a cookie.

How can I delete cookies?

How and if you want to use cookies is up to you. Regardless of the service or website from which the cookies originate, you always have the option to delete cookies, to allow them only partially or to deactivate them. For example, you can block third-party cookies, but allow all other cookies.

If you want to find out which cookies are stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

If you do not wish to receive cookies, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether you want to allow it or not. The procedure varies depending on the browser. The best thing to do is to look for the instructions in Google using the search term “Delete Chrome cookies” or “Disable Chrome cookies” in the case of a Chrome browser, or replace the word “Chrome” with the name of your browser, e.g. Edge, Firefox, Safari.

What about my privacy?

The so-called “cookie guidelines” have been in place since 2009. This states that the storage of cookies requires the consent of the website visitor (i.e. you). Within the EU countries, however, there are still very different reactions to these guidelines. In Germany, the cookie guidelines have not been implemented as national law. Instead, the implementation of this directive was largely carried out in § 15 para.3 of the Telemediengesetz (TMG).

If you want to know more about cookies and are not afraid of technical documentation, we recommend https://tools.ietf.org/html/rfc6265, the Request for Comments of the Internet Engineering Task Force (IETF) called “HTTP State Management Mechanism”.

Rights according to the basic data protection regulation

In accordance with the provisions of the DSGVO, you are basically entitled to the following rights:

Right of rectification (Article 16 DSGVO)
Right of cancellation (“right to be forgotten”) (Article 17 DPA)
Right to restrict processing (Article 18 DSGVO)
Right of notification – Obligation to notify in connection with the correction or deletion of personal data or the restriction of processing (Article 19 DPA)
Right to data transferability (Article 20 DSGVO)
Right of objection (Article 21 DSGVO)
Right not to be subject to a decision based solely on automated processing, including profiling (Article 22 DPA)

If you believe that the processing of your data violates data protection law or your data protection rights have otherwise been violated in any way, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI).

Borlabs cookie

This website uses Borlabs cookie that sets a technically necessary cookie (borlabs cookie) to store your cookie consent.

Borlabs Cookie does not process any personal data.

The borlabs cookie stores your consent that you gave when you entered the website. If you wish to revoke these consents, simply delete the cookie in your browser. When you re-enter/reload the website, you will be asked again for your cookie consent.

Open Cookie Preferences

Evaluation of the visitor behaviour

In the following data protection declaration we inform you whether and how we evaluate data of your visit to this website. The evaluation of the collected data is usually anonymous and we cannot deduce your identity from your behaviour on this website.

You can find out more about how to object to this evaluation of visit data in the following data protection declaration.

TLS encryption with https

We use https to transmit data tap-proof on the Internet (data protection through technology design article 25 paragraph 1 DSGVO). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data. You can recognize the use of this data transmission security by the small lock symbol in the upper left corner of your browser and the use of the https scheme (instead of http) as part of our Internet address.

Google Maps Privacy Policy

We use Google Maps from Google Inc. for our website, and Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services in Europe. With Google Maps we can show you locations better and thus adapt our service to your needs. By using Google Maps, data is transferred to Google and stored on Google's servers. Here we will go into more detail about what Google Maps is, why we use this Google service, what data is stored and how you can stop it.

What is Google Maps?

Google Maps is an internet map service of the company Google. With Google Maps, you can search online for exact locations of cities, places of interest, accommodations or businesses using a PC, tablet or app. If companies are represented on Google My Business, additional information about the company is displayed next to the location. To display directions, map sections of a location can be embedded into a website using HTML code. Google Maps shows the surface of the earth as a road map or as an aerial or satellite image. Thanks to the Street View images and the high-quality satellite images, very accurate representations are possible.

Why do we use Google Maps on our website?

All our efforts on this site are aimed at providing you with a useful and meaningful time on our website. By integrating Google Maps, we can provide you with the most important information about various locations. You can see at a glance where we have our headquarters. The route description always shows you the best or fastest way to reach us. You can call up the directions for routes by car, public transport, on foot or by bicycle. For us the provision of Google Maps is part of our customer service.

What data is stored by Google Maps?

In order for Google Maps to provide its full service, the company must collect and store information about you. This includes the search terms you enter, your IP address and also the latitude and longitude coordinates. If you use the route planner function, the start address entered will also be saved. However, this data storage happens on the websites of Google Maps. We can only inform you about it, but we cannot influence it. Since we have integrated Google Maps into our website, Google sets at least one cookie (name: NID) in your browser. This cookie stores data about your user behaviour. Google uses this data primarily to optimise its own services and to provide individual, personalised advertising for you.

The following cookie is set in your browser due to the integration of Google Maps:

Name: NID
Value: 188=h26c1Ktha7fCQTx8rXgLyATyITJ311178037-5
Purpose: NID is used by Google to adapt advertisements to your Google search. Google uses the cookie to “remember” your most frequently entered search queries or your previous interaction with ads. So you always get customized ads. The cookie contains a unique ID that Google uses to collect your personal preferences for advertising purposes.
Expiration date: after 6 months

Note: We cannot guarantee the completeness of the data stored. Especially when using cookies, changes can never be ruled out. In order to identify the cookie NID, a separate test page was created where only Google Maps was integrated.

How long and where is the data stored?

The Google servers are located in data centers around the world. However, most servers are located in America. For this reason, your data is also increasingly stored in the USA. Here you can find out exactly where the Google data centers are located: https://www.google.com/about/datacenters/inside/locations/?hl=en

Google distributes the data on different data carriers. This means that the data can be accessed more quickly and is better protected against any attempts at manipulation. Each data center also has special emergency programs. If, for example, there are problems with the Google hardware or a natural disaster paralyses the servers, the data is still protected.

Some data is stored by Google for a set period of time. For other data, Google only offers the option to delete it manually. The company also anonymizes information (such as advertising data) in server logs by deleting part of the IP address and cookie information after 9 and 18 months respectively.

How can I delete my data or prevent data storage?

With the automatic deletion of location and activity data introduced in 2019, location and web/app activity information is stored for either 3 or 18 months, depending on your decision, and then deleted. You can also manually delete this data from your history at any time using your Google Account. If you want to completely stop your location tracking, you'll need to pause the Web and App activity section of your Google Account. Click ‘Data and personalization' and then click the ‘Activity setting' option. Here you can turn activity on or off.

You can also disable, delete or manage individual cookies in your browser. Depending on which browser you use, this always works slightly differently. The following instructions show you how to manage cookies in your browser:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

Google is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information on this at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI. If you want to learn more about Google's data processing, we recommend that you read the company's own privacy policy at https://policies.google.com/privacy?hl=en.

Google Fonts Privacy Policy

On our website we use Google Fonts. These are the “Google fonts” of the company Google Inc. For the European area the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services.

To use Google fonts, you do not need to sign in or set a password. Furthermore, no cookies are stored in your browser. The files (CSS, fonts) are requested via the Google domains fonts.googleapis.com and fonts.gstatic.com. According to Google, the requests for CSS and fonts are completely separate from all other Google services. If you have a Google Account, you don't need to worry about your Google Account information being submitted to Google while using Google Fonts. Google tracks the use of CSS (Cascading Style Sheets) and the fonts used and stores this information securely. We'll be taking a closer look at what exactly this data storage looks like.

What are Google Fonts?

Google Fonts (formerly Google Web Fonts) is a directory of over 800 fonts that Google makes available to its users free of charge.

Many of these fonts are published under the SIL Open Font License, while others are published under the Apache License. Both are free software licenses.

Why do we use Google Fonts on our website?

With Google Fonts we can use fonts on our own website, but we don't have to upload them to our own server. Google Fonts is an important component to keep the quality of our website high. All Google fonts are automatically optimized for the web, which saves data volume and is a great advantage especially for use with mobile devices. When you visit our site, the low file size ensures a fast loading time. Furthermore, Google Fonts are secure web fonts. Different image synthesis systems (rendering) in different browsers, operating systems and mobile devices can lead to errors. Such errors can visually distort some texts or entire web pages. Thanks to the fast Content Delivery Network (CDN), there are no cross-platform problems with Google Fonts. Google Fonts supports all major browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2+ and iOS 4.2+ (iPhone, iPad, iPod). So we use Google Fonts to make our entire online service as beautiful and consistent as possible.

Which data is stored by Google?

When you visit our website, the fonts are reloaded via a Google server. This external call transfers data to the Google servers. In this way Google also recognises that you or your IP address are visiting our website. The Google Fonts API was developed to reduce the use, storage and collection of end user data to what is necessary for the proper provision of fonts. By the way, API stands for “Application Programming Interface” and serves, among other things, as a data transmitter in the software sector.

Google Fonts stores CSS and font requests securely at Google and is therefore protected. Through the collected usage figures, Google can determine how well the individual fonts are received. Google publishes the results on internal analysis pages, such as Google Analytics. Google also uses data from its own web crawler to determine which websites use Google fonts. This data is published in Google Fonts' BigQuery database. Entrepreneurs and developers use Google's BigQuery web service to examine and move large amounts of data.

However, it should also be noted that each Google Font request automatically sends information such as language settings, IP address, browser version, browser screen resolution and browser name to the Google servers. Whether this data is also stored cannot be clearly determined or is not clearly communicated by Google.

How long and where is the data stored?

Google stores requests for CSS assets for one day on its servers, which are mainly located outside the EU. This allows us to use the fonts with the help of a Google style sheet. A stylesheet is a style template that allows you to easily and quickly change, for example, the design or font of a web page.

The font files are stored at Google for one year. Google's goal is to improve the loading time of web pages. If millions of web pages link to the same fonts, they are cached after the first visit and reappear immediately on all other web pages visited later. Sometimes Google updates font files to reduce file size, increase language coverage and improve design.

How can I delete my data or prevent data storage?

The data that Google stores for a day or a year cannot simply be deleted. The data is automatically transmitted to Google when you visit the site. To delete this data prematurely, you must contact Google support at https://support.google.com/?hl=en&tid=311178037. In this case, unfortunately, you can only prevent data storage if you do not visit our site.

Unlike other web fonts, Google allows us unlimited access to all fonts. This means that we have unlimited access to a sea of fonts and can thus get the best out of our website. You can find out more about Google Fonts and other questions at https://developers.google.com/fonts/faq?tid=311178037. Although Google addresses privacy issues there, it does not provide really detailed information about data storage. It's relatively difficult to get really detailed information about data storage from Google.

You can also read about what data Google collects and how that data is used at https://www.google.com/intl/en/policies/privacy/.

Newsletter Privacy Policy

Newsletter Service

With the newsletter we inform you about us and our offers. If you would like to receive the newsletter, we need a valid email address and information that allows us to verify that you are the owner of the email address or that the owner agrees to receive the newsletter. Furthermore, we ask for your first name for the personalization of our newsletter, whereby this information is provided voluntarily. Further data is only collected if it is necessary for further functions such as purchased products. This data is only used for sending the newsletter and is not passed on to third parties. When you register for the newsletter, we save your IP address and the date of registration. This storage serves only as proof in the event that a third party misuses an email address and registers to receive the newsletter without the knowledge of the entitled person. You can revoke your consent to the storage of the data, the e-mail address and its use for sending the newsletter at any time. The revocation can be made via a link in the newsletter itself, in your profile area or by sending a message to the contact option mentioned in the privacy policy.

Notes on newsletters and consents

With the following information, we would like to inform you about the contents of our newsletter as well as the registration, dispatch and statistical evaluation procedure and your rights of objection. By subscribing to our newsletter, you agree to receive it and to the described procedures.

Content of the newsletter

We send newsletters, e-mails and other electronic notifications containing advertising information (hereinafter “newsletters”) only with the consent of the recipients or with a legal permission. If, in the course of registering for the newsletter, its contents are specifically described, they are decisive for the consent of the users. All our messages contain a clear reference to New Zealand and help you to travel. In addition, our newsletters contain information about our company (this may include references to blog posts, lectures or workshops, our services or online appearances). We also send newsletters in which we can draw attention to current offers from partners in connection with New Zealand.

Double-Opt-In and Registration Logging

The registration to our newsletter is done in a so-called double opt-in procedure. This means that after registration you will receive an e-mail asking you to confirm your registration. This confirmation is required by law, so that nobody can register with foreign e-mail addresses. The newsletter registrations are logged in order to be able to prove the registration process according to the legal requirements. This includes the storage of the registration and confirmation time as well as the IP address.

Use of the “ActiveCampaign” newsletter service provider

Newsletters are sent via “ActiveCampaign“, a newsletter mailing platform of the US provider ActiveCampaign, LLC, 150 N. Michigan Ave Suite 1230, Chicago, IL, US, USA.

The email addresses of our newsletter recipients, as well as their other data described in this notice, are stored on ActiveCampaign's servers in the United States. ActiveCampaign uses this information to send and evaluate the newsletters on our behalf. In addition, ActiveCampaign may, at its own discretion, use this information to improve or enhance its services, for example, to technically improve the delivery and display of the newsletters or for commercial purposes to determine which countries the recipients are from. However, ActiveCampaign does not use our newsletter recipients' information to contact them itself or share it with third parties.

We trust in ActiveCampaign's reliability and IT and data security. ActiveCampaign is certified under the EU-US Privacy Shield and is committed to complying with EU data protection regulations. We have concluded a Data Processing Agreement with the provider in accordance with an order processing contract pursuant to Art. 28 DSGVO. The ActiveCampaign privacy policy can be found here. ActiveCampaign also protects our newsletter subscribers with a comprehensive anti-spam policy.

Registration details

To subscribe to the newsletter, it is sufficient to enter your e-mail address. We also ask for your first name in the registration process, this is to be able to personalize the messages. However, it is not absolutely necessary to enter your first name in order to register for the newsletter.

Statistical survey and analyses

The newsletters contain a so-called “web beacon”, i.e. a pixel-sized file that is retrieved from the ActiveCampaign server when the newsletter is opened. In the context of this retrieval, technical information such as information on the browser and your system, as well as your IP address and time of retrieval are initially collected. This information is used for the technical improvement of the services based on the technical data or the target groups and their reading behaviour based on their retrieval locations (which can be determined by means of the IP address) or the access times.

Statistical surveys also include determining whether newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to individual newsletter recipients. However, it is neither our nor ActiveCampaign's intention to monitor individual users. We use the analyses much more to identify the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.

We also use ActiveCampaign's tracking code on our Web site to help us deliver customized messages to our newsletter subscribers. You can consent or decline to this tracking in our cookie pop-up upon entering the site. If you would like to change your selection, you will find an option to re-open the selection box in the upper part of our privacy policy.

The aim of the newsletter is to send messages that are best adapted to the user. Under no circumstances is it our goal to waste your time with irrelevant messages.

ActiveCampaign creates two cookies when you consent. This is an example for the cookies coming from ActiveCampaign.

Name: ac_enable_tracking
Value: 1
Purpose: This is how ActiveCampaign captures given consent to tracking.
Expiration date: 1 month

Name: cmp223820533
Value: e487b7ef0a9329987f32
Purpose: This cookie is used to distinguish website visitors who have subscribed to our newsletter at ActiveCampaign.
Expiration date: 1 month

Online access and data management

There are cases where we direct newsletter recipients to ActiveCampaign's websites. For example, our newsletters contain a link that allows the newsletter recipients to access the newsletters online (e.g. in case of display problems in the email program). Furthermore, newsletter recipients can correct their data, such as their e-mail address, at a later date. Likewise, ActiveCampaign's privacy policy is only available on their website.

In this context, we would like to point out that ActiveCampaign's websites use cookies and that personal data is therefore processed by ActiveCampaign, its partners and the service providers used (e.g. Google Analytics). We have no influence on this data collection. We would also like to draw your attention to the possibility to object to the collection of data for advertising purposes on the https://www.aboutads.info/choices/ and https://www.youronlinechoices.com/ (for the European area) websites.

Cancellation/revocation

You can cancel the receipt of our newsletter at any time, i.e. revoke your consent. Your consent to receive the newsletter via ActiveCampaign and the statistical analyses will then expire. It is not possible to separately revoke the dispatch via ActiveCampaign or the statistical analyses. You will find a link to cancel the newsletter at the end of each newsletter. This is the easiest and fastest way to revoke your consent.

Google Analytics Privacy Policy

On our website we use the analysis tracking tool Google Analytics (GA) of the American company Google Inc. For the European area the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. Google Analytics collects data about your actions on our website. For example, when you click on a link, this action is stored in a cookie and sent to Google Analytics. The reports we receive from Google Analytics enable us to better tailor our website and services to your needs. In the following we will go into more detail about the tracking tool and inform you above all about what data is stored and how you can prevent this.

What is Google Analytics?

Google Analytics is a tracking tool that serves to analyse the data traffic on our website. To make Google Analytics work, a tracking code is built into the code of our website. When you visit our website, this code records various actions that you perform on our website. As soon as you leave our website, this data is sent to the Google Analytics servers and stored there.

Google processes the data and we receive reports about your user behaviour. These reports may include the following:

Target group reports: Through target group reports we get to know our users better and know more precisely who is interested in our service.
Advertising reports: Advertising reports help us to analyse and improve our online advertising.
Acquisition reports: Acquisition reports provide us with helpful information on how we can get more people interested in our service.
Behavioral Reports: Here we learn how you interact with our website. We can track which path you take on our site and which links you click on.
Conversion reports: Conversion is the process by which you perform a desired action based on a marketing message. For example, when you change from a mere website visitor to a buyer or newsletter subscriber. These reports help us to learn more about how our marketing activities are received by you. This is how we want to increase our conversion rate.
Real-time reports: Here we always know immediately what is happening on our website. For example, we see how many users are reading this text.

Why do we use Google Analytics on our website?

Our goal with this website is clear: We want to offer you the best possible service. The statistics and data from Google Analytics help us to achieve this goal.

The statistically evaluated data give us a clear picture of the strengths and weaknesses of our website. On the one hand, we can optimize our site so that it can be found more easily by interested people on Google. On the other hand, the data helps us to understand you as a visitor better. We therefore know exactly what we need to improve on our website in order to offer you the best possible service. The data also helps us to carry out our advertising and marketing measures more individually and cost-effectively. After all, it only makes sense to show our products and services to people who are interested.

What data is stored by Google Analytics?

Google Analytics uses a tracking code to create a random, unique ID associated with your browser cookie. This enables Google Analytics to recognize you as a new user. The next time you visit our site, you will be recognized as a “returning” user. All collected data is stored together with this user ID. This makes it possible to evaluate pseudonymous user profiles in the first place.

Through identifiers such as cookies and app instance IDs, your interactions on our website are measured. Interactions are all kinds of actions you perform on our website. If you also use other Google systems (such as a Google account), data generated by Google Analytics can be linked to third-party cookies. Google does not pass on any Google Analytics data unless we, as the website operator, give permission to do so. Exceptions may be made if required by law.

The following cookies are used by Google Analytics:

Name: _ga
Value:2.1326744211.152311178037-5
Purpose: By default, analytics.js uses the _ga cookie to store the user ID. Basically, it is used to differentiate between website visitors.
Expiration date: after 2 years

Name: _gid
Value:2.1687193234.152311178037-1
Purpose: The cookie is also used to differentiate between website visitors.
Expiration date: after 24 hours

Name: _gat_gtag_UA_<property-id>
Value: 1
Purpose: Used to lower the request rate. If Google Analytics is provided via the Google Tag Manager, this cookie is named _dc_gtm_ <property-id>.
Expiration date: after 1 minute

Name: AMP_TOKEN
Value: not specified
Purpose: The cookie has a token with which a User ID can be retrieved from the AMP Client ID Service. Other possible values indicate a logoff, a request or an error.
Expiration date: after 30 seconds up to one year

Name: __utma
Value:1564498958.1564498958.1564498958.1
Purpose: With this cookie you can track your behaviour on the website and measure performance. The cookie is updated each time information is sent to Google Analytics.
Expiration date: after 2 years

Name: __utmt
Value: 1
Purpose: The cookie is used like _gat_gtag_UA_<property-id> to throttle the request rate.
Expiration date: after 10 minutes

Name: __utmb
Value: 3.10.1564498958
Purpose: This cookie is used to determine new sessions. It is updated each time new data or information is sent to Google Analytics.
Expiration date: after 30 minutes

Name: __utmc
Value: 167421564
Purpose: This cookie is used to establish new sessions for returning visitors. This is a session cookie and is only stored until you close the browser.
Expiration date: After closing the browser

Name: __utmz
Value: m|utmccn=(referral)|utmcmd=referral|utmcct=/
Purpose: The cookie is used to identify the source of traffic to our website. This means that the cookie stores where you came to our website from. This may have been another site or an advertising campaign.
Expiry date: after 6 months

Name: __utmv
Value: not specified
Purpose: The cookie is used to store user-defined user data. It is always updated when information is sent to Google Analytics.
Expiration date: after 2 years

Note: This list cannot claim to be complete, as Google constantly changes the choice of its cookies.

Here we show you an overview of the most important data that can be collected with Google Analytics:

Heatmaps: Google creates so-called heat maps. With Heatmaps you can see exactly those areas that you click on. This way we get information where you are “on the road” on our site.

Session duration: Google defines session duration as the time you spend on our site without leaving the site. If you've been inactive for 20 minutes, the session ends automatically.

Bouncerate: A bouncer is when you view only one page on our site and then leave our site.

Account creation: When you create an account or place an order on our website, Google Analytics collects this data.

IP-address: The IP address is only shown in abbreviated form so that no clear assignment is possible.

location: The IP address can be used to determine the country and your approximate location. This process is also known as IP location determination.

Technical Information: Technical information includes your browser type, your Internet provider or your screen resolution.

Source of origin: Google Analytics or us, is of course also interested in which website or which advertisement brought you to our site.

Other data includes contact details, any ratings, media playback (e.g. when you play a video on our site), sharing content via social media or adding to your favourites. This list does not claim to be exhaustive and serves only as a general orientation for data storage by Google Analytics.

How long and where is the data stored?

Google has distributed your servers around the world. Most of the servers are located in America and therefore your data is usually stored on American servers. Here you can read exactly where the Google data centers are located: https://www.google.com/about/datacenters/inside/locations/?hl=en

Your data is distributed on different physical media. This has the advantage that the data can be retrieved more quickly and is better protected against manipulation. In every Google data centre there are appropriate emergency programs for your data. For example, if Google's hardware fails or natural disasters paralyze servers, the risk of service interruption at Google remains low.

Google Analytics has a standard retention period of 26 months for your user data. Then your user data will be deleted. However, we have the option of choosing the retention period for user data ourselves. We have five options for this:

Deletion after 14 months
Deletion after 26 months
Deletion after 38 months
Deletion after 50 months
No automatic deletion

When the specified period has expired, the data is deleted once a month. This retention period applies to your data linked to cookies, user recognition and advertising IDs (e.g. cookies from the DoubleClick domain). Reporting results are based on aggregated data and are stored independently of user data. Aggregated data is a fusion of individual data into a larger unit.

How can I delete my data or prevent data storage?

According to the data protection law of the European Union you have the right to obtain information about your data, to update, delete or restrict it. You can use the browser add-on to disable Google Analytics JavaScript (ga.js, analytics.js, dc.js) to prevent Google Analytics from using your data. You can download and install the browser add-on at https://tools.google.com/dlpage/gaoptout?hl=en. Please note that this add-on only deactivates data collection by Google Analytics.

If you basically want to deactivate, delete or manage cookies (independent of Google Analytics), there are separate instructions for each browser:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

Google Analytics is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct and secure transfer of personal data. You can find more information about this at https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&tid=311178037. We hope we have been able to provide you with the most important information about data processing by Google Analytics. If you want to learn more about the tracking service, we recommend these two links: https://www.google.com/analytics/terms/en.html and https://support.google.com/analytics/answer/6004245?hl=en.

Google Analytics IP anonymization

We have implemented the IP address anonymisation of Google Analytics on this website. This function was developed by Google so that this website can comply with the applicable data protection regulations and recommendations of local data protection authorities if they prohibit the storage of the complete IP address. The anonymization or masking of the IP address takes place as soon as the IP addresses arrive in the Google Analytics data collection network and before the data is saved or processed.

You can find more information about IP anonymization at https://support.google.com/analytics/answer/2763052?hl=en.

Google Analytics add-on for data processing

We have concluded a direct customer agreement with Google for the use of Google Analytics by accepting the “data processing addendum” in Google Analytics.

You can find more information about the data processing addendum for Google Analytics here: https://support.google.com/analytics/answer/3379636?hl=en&utm_id=ad

Collection of statistics

Matomo

We use Matomo (formerly Piwik) for web analytics, a service of InnoCraft Ltd, 150 Willis St, 6011 Wellington, New Zealand, NZBN 6106769, (“Matomo”) using cookie technology.
The protection of your data is important to us, therefore we have additionally configured Matomo so that your IP address is only recorded in abbreviated form. We therefore process your personal usage data anonymously. It is not possible for us to draw conclusions about your person.
Further information on Matomo's terms of use and data protection regulations can be found at: https://matomo.org/privacy/

You have the possibility to prevent that actions you have taken here are analysed and linked. This will protect your privacy, but will also prevent the owner from learning from your actions and improve usability for you and other users.

You may choose to prevent this website from aggregating and analyzing the actions you take here. Doing so will protect your privacy, but will also prevent the owner from learning from your actions and creating a better experience for you and other users.

Google reCAPTCHA Privacy Policy

Our primary goal is to secure and protect our website for you and for us in the best possible way. To ensure this, we use Google reCAPTCHA from Google Inc. For the European region, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With reCAPTCHA we can determine whether you are really a flesh and blood human being and not a robot or other spam software. By spam, we mean any unsolicited information sent to us by electronic means. With the classic CAPTCHAS, you usually had to solve text or image puzzles to check. With reCAPTCHA from Google we usually do not have to bother you with such puzzles. In most cases it is sufficient to simply check the box and confirm that you are not a bot. With the new Invisible reCAPTCHA version, you don't even have to put a check mark. How this works exactly and especially which data is used for this purpose, you will learn in the course of this privacy policy.

What is reCAPTCHA?

reCAPTCHA is a free Captcha service from Google that protects websites from spam software and abuse by non-human visitors. This service is most commonly used when you fill out forms on the Internet. A captcha service is a kind of automatic turing test, which is supposed to ensure that an action on the internet is done by a human and not by a bot. In the classic Turing test (named after the computer scientist Alan Turing) a human being determines the difference between a bot and a human being. With Captchas this is also done by the computer or a software program. Classical Captchas work with small tasks that are easy to solve for humans, but have considerable difficulties for machines. With reCAPTCHA you don't have to actively solve puzzles anymore. The tool uses modern risk techniques to distinguish humans from bots. Here you only have to tick the text field “I am not a robot” or with Invisible reCAPTCHA even this is no longer necessary. With reCAPTCHA, a JavaScript element is integrated into the source code and then the tool runs in the background and analyses your user behaviour. From these user actions, the software calculates a so-called captcha score. Google uses this score to calculate the probability that you are a human being even before you enter the captcha. reCAPTCHA or captchas in general are always used when bots could manipulate or abuse certain actions (such as registrations, surveys, etc.).

Why do we use reCAPTCHA on our website?

We only want to welcome people of flesh and blood on our site. Bots or spam-software of different kinds can stay at home. That's why we do everything possible to protect ourselves and offer the best possible user-friendliness for you. For this reason we use Google reCAPTCHA from the company Google. So we can be pretty sure that we remain a “bot-free” website. Through the use of reCAPTCHA, data is transmitted to Google to determine whether you are really a human being. reCAPTCHA serves the security of our website and consequently your security. For example, without reCAPTCHA, it could happen that a bot registers as many e-mail addresses as possible during registration, in order to “spam” forums or blogs with unwanted advertising content. With reCAPTCHA we can avoid such bot attacks.

Which data is stored by reCAPTCHA?

reCAPTCHA collects personal data from users to determine whether the actions on our website really originate from people. This means that the IP address and other data that Google requires for the reCAPTCHA service can be sent to Google. IP addresses are almost always shortened within the member states of the EU or other signatory states to the Agreement on the European Economic Area before the data lands on a server in the USA. The IP address is not combined with any other data held by Google unless you are signed in with your Google Account while using reCAPTCHA. First, the reCAPTCHA algorithm checks whether Google cookies from other Google services (YouTube, Gmail, etc.) are already placed on your browser. Then reCAPTCHA sets an additional cookie in your browser and takes a snapshot of your browser window.

The following list of collected browser and user data is not complete. Rather, they are examples of data that, to our knowledge, are processed by Google.

Referrer URL (the address of the page the visitor comes from)
IP address (e.g. 256.123.123.1)
Information about the operating system (the software that enables your computer to operate. Known operating systems are Windows, Mac OS X or Linux)
Cookies (small text files that store data in your browser)
Mouse and keyboard behavior (every action you perform with the mouse or keyboard is stored)
Date and language settings (which language or date you have preset on your PC is stored)
All Javascript objects (JavaScript is a programming language that allows websites to adapt to the user. JavaScript objects can collect all kinds of data under one name)
Screen resolution (shows how many pixels the image consists of)

It is indisputable that Google uses and analyzes this data even before you click on the checkbox “I am not a robot”. With the Invisible reCAPTCHA version even the ticking is omitted and the whole recognition process runs in the background. How much and what kind of data Google exactly stores is not known by Google in detail.

The following cookies are used by reCAPTCHA: Here we refer to the reCAPTCHA demo version of Google at https://www.google.com/recaptcha/api2/demo. All these cookies require a unique identifier for tracking purposes. Here is a list of cookies that Google reCAPTCHA has set on the demo version:

Name: IDE
Value: WqTUmlnmv_qXyi_DGNPLESKnRNrpgXoy1K-pAZtAkMbHI-311178037-8
Purpose: This cookie is set by the company DoubleClick (also owns Google) to register and report the actions of a user on the website when dealing with advertisements. In this way the advertising effectiveness can be measured and appropriate optimisation measures can be taken. IDE is stored in browsers under the domain doubleclick.net.
Expiration date: after one year

Name: 1P_JAR
Value: 2019-5-14-12
Purpose: This cookie collects statistics on website usage and measures conversions. A conversion occurs, for example, when a user becomes a buyer. The cookie is also used to show users relevant advertisements. Furthermore, the cookie can be used to prevent a user from seeing the same ad more than once.
Expiration date: after one month

Name: ANID
Value: U7j1v3dZa3111780370xgZFmiqWppRWKOr
Purpose: We could not find out much information about this cookie. In Google's privacy policy, the cookie is mentioned in connection with “advertising cookies” such as “DSID”, “FLC”, “AID”, “TAID”. ANID is stored at domain google.com.
Expiration date: after 9 months

Name: CONSENT
Value: YES+AT.de+20150628-20-0
Purpose: The cookie stores the status of a user's consent to use various Google services. CONSENT is also used for security purposes, to verify users, to prevent fraudulent use of credentials and to protect user data from unauthorized attacks.
Expiration date: after 19 years

Name: NID
Value: 0WmuWqy311178037zILzqV_nmt3sDXwPeM5Q
Purpose: NID is used by Google to adapt advertisements to your Google search. Google uses the cookie to “remember” your most commonly entered search queries or your previous interaction with ads. So you always get customized ads. The cookie contains a unique ID to collect user preferences for advertising purposes.
Expiration date: after 6 months

Name: DV
Value: gEAABBCjJMXcI0dSAAAANbqc311178037-4
Purpose: As soon as you have checked the “I am not a robot” checkbox, this cookie will be set. The cookie is used by Google Analytics for personalized advertising. DV collects information in anonymous form and is also used to make user distinctions.
Expiration date: after 10 minutes

Note: This list cannot claim to be exhaustive, as experience has shown that Google always changes the choice of its cookies.

How long and where is the data stored?

By inserting reCAPTCHA, data is transferred from you to the Google server. Where exactly this data is stored is not clearly shown by Google, even after repeated requests. Without having received confirmation from Google, it can be assumed that data such as mouse interaction, time spent on the website or language settings are stored on Google's European or American servers. The IP address that your browser transmits to Google is generally not merged with other Google data from other Google services. However, if you are logged into your Google account while using the reCAPTCHA plug-in, the data will be merged. Google's different privacy policies apply.

How can I delete my data or prevent data storage?

If you do not want any information about you or your behavior to be sent to Google, you must completely log out of Google and delete all Google cookies before you visit our website or use the reCAPTCHA software. In principle, the data is automatically transmitted to Google as soon as you visit our website. To delete this data again, you must contact Google support at https://support.google.com/?hl=en&tid=311178037.

So when you use our website, you agree that Google LLC and its representatives automatically collect, process and use data.

You can learn more about reCAPTCHA on Google's web development page at https://developers.google.com/recaptcha/. Google will go into more detail about the technical development of reCAPTCHA here, but you will search in vain for precise information about data storage and data protection issues. A good overview of the basic use of data at Google can be found in the company's own privacy policy at https://www.google.com/intl/de/policies/privacy/.

YouTube Privacy Policy

We have included YouTube videos on our website. So we can present you interesting videos directly on our site. YouTube is a video portal, which is a subsidiary of Google since 2006. The video portal is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. When you visit a page on our website that has an embedded YouTube video, your browser automatically connects to the servers of YouTube or Google. Various data is transferred (depending on the settings). Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all data processing in Europe.

In the following, we would like to explain to you in more detail what data is processed, why we have included YouTube videos and how you can manage or delete your data.

What is YouTube?

On YouTube, users can view, rate, comment on and upload videos for free. Over the last few years, YouTube has become one of the most important social media channels worldwide. To enable us to display videos on our website, YouTube provides a code snippet that we have integrated on our site.

Why do we use YouTube videos on our website?

YouTube is the video platform with the most visitors and the best content. We strive to provide the best possible user experience on our website. And of course, interesting videos should not be missing. With the help of our embedded videos, we provide you with further helpful content in addition to our texts and images. In addition, the embedded videos make our website easier to find on the Google search engine. Even if we use Google Ads to place advertisements, Google can – thanks to the data collected – really only show these ads to people who are interested in our offers.

What information does YouTube store?

When you visit one of our sites that has a YouTube video embedded, YouTube at least sets a cookie that stores your IP address and our URL. If you are logged in to your YouTube account, YouTube can associate your interactions on our site with your profile, usually using cookies. This includes information such as session duration, bounce rate, approximate location, technical information such as browser type, screen resolution, or your Internet service provider. Other data may include contact information, any ratings, sharing content through social media, or adding to your favorites on YouTube.

If you're not signed in to a Google Account or YouTube account, Google stores data with a unique identifier associated with your device, browser, or app. For example, your preferred language setting is preserved. But much interaction data can't be stored because fewer cookies are set.

In the following list, we show cookies that were set in a test in the browser. On the one hand, we show cookies that are set without a registered YouTube account. On the other hand we show cookies that are set with a registered account. The list cannot claim to be complete, because the user data always depends on the interactions on YouTube.

Name: YSC
Value: b9-CV6ojI5Y311178037-1
Purpose: This cookie registers a unique ID to store statistics of the video viewed.
Expiration date: after session end

Name: PREF
Value: f1=50000000
Purpose: This cookie also registers your unique ID. Google gets statistics about how you use YouTube videos on our website via PREF.
Expiration date: after 8 months

Name: GPS
Value: 1
Purpose: This cookie registers your unique ID on mobile devices to track your GPS location.
Expiration date: after 30 minutes

Name: VISITOR_INFO1_LIVE
Value: 95Chz8bagyU
Purpose: This cookie tries to estimate the bandwidth of the user on our websites (with built-in YouTube video).
Expiration date: after 8 months

Other cookies that are set when you are logged in with your YouTube account:

Name: APISID
Value: zILlvClZSkqGsSwI/AU1aZI6HY7311178037-
Purpose: This cookie is used to create a profile about your interests. The data is used for personalized advertisements.
Expiry date: after 2 years

Name: CONSENT
Value: YES+AT.de+20150628-20-0
Purpose: The cookie stores the status of a user's consent to use various Google services. CONSENT is also used for security purposes to verify users and protect user data from unauthorized attacks.
Expiration date: after 19 years

Name: HSID
Value: AcRwpgUik9Dveht0I
Purpose: This cookie is used to create a profile about your interests. This data helps us to display personalized advertising.
Expiration date: after 2 years

Name: LOGIN_INFO
Value: AFmmF2swRQIhALl6aL…
Purpose: Information about your login data is stored in this cookie.
Expiration date: after 2 years

Name: SAPISID
Value: 7oaPxoG-pZsJuuF5/AnUdDUIsJ9iJz2vdM
Purpose: This cookie works by uniquely identifying your browser and device. It is used to create a profile about your interests.
Expiration date: after 2 years

Name: SID
Value: oQfNKjAsI311178037-
Purpose: This cookie stores your Google Account ID and your last sign-in time in digitally signed and encrypted form.
Expiration date: after 2 years

Name: SIDCC
Value: AN0-TYuqub2JOcDTyL
Purpose: This cookie stores information about how you use the website and what advertisements you may have seen before visiting our site.
Expiration date: after 3 months

How long and where is the data stored?

The data that YouTube receives from you and processes is stored on Google's servers. Most of these servers are located in America. You can see exactly where Google's data centres are located at https://www.google.com/about/datacenters/inside/locations/?hl=en. Your data is distributed across the servers. So the data can be retrieved faster and is better protected against manipulation.

Google stores the collected data for different lengths of time. Some data can be deleted at any time, others are automatically deleted after a limited time and some are stored by Google for a longer time. Some data (such as items from “My activity”, photos or documents, products) stored in your Google Account will remain stored until you delete them. Even if you're not signed in to a Google Account, you can delete some data associated with your device, browser, or app.

How can I delete my data or prevent data retention?

Generally, you can manually delete data in your Google Account. With the automatic deletion of location and activity data introduced in 2019, information is stored for either 3 or 18 months, depending on your decision, and then deleted.

Whether or not you have a Google Account, you can configure your browser to delete or disable Google cookies. This works in different ways depending on the browser you use. The following instructions will show you how to manage cookies in your browser:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

If you do not wish to receive cookies, you can set up your browser so that it always informs you when a cookie is to be set. In this way, you can decide for each individual cookie whether you want to allow it or not. Since YouTube is a subsidiary of Google, there is a common privacy policy. If you'd like to learn more about how we handle your information, we recommend you read the privacy policy at https://policies.google.com/privacy?hl=en.

Subscribe to YouTube Button Privacy Policy

We have integrated the YouTube Subscribe button on our website. You can usually recognize the button by the classic YouTube logo. The logo shows the words “Subscribe” or “YouTube” in white letters on a red background and the white “Play” symbol to the left. The button can also be displayed in a different design.

Our YouTube channel always offers you funny, interesting or exciting videos. With the built-in “Subscribe Button” you can subscribe to our channel directly from our website and do not need to visit the YouTube website. We want to make it as easy as possible for you to access our extensive content. Please note that YouTube may store and process data about you.

If you see a built-in subscription button on our site, YouTube – according to Google – sets at least one cookie. This cookie stores your IP address and our URL. YouTube can also learn information about your browser, your approximate location and your default language. In our test, the following four cookies were set without being logged into YouTube:

Name: YSC
Value: b9-CV6ojI5311178037Y
Purpose: This cookie registers a unique ID to store statistics of the video viewed.
Expiration date: after session end

Name: GPS
Value: 1
Purpose: This cookie registers your unique ID on mobile devices to track your GPS location.
Expiration date: after 30 minutes

Name: VISITOR_INFO1_LIVE
Value: 31117803795Chz8bagyU
Purpose: This cookie tries to estimate the bandwidth of the user on our websites (with built-in YouTube video).
Expiration date: after 8 months

Note: These cookies were set after a test and cannot claim to be complete.

If you are logged into your YouTube account, YouTube may use cookies to store many of your actions/interactions on our site and associate them with your YouTube account. This allows YouTube to learn, for example, how long you have been browsing our site, what type of browser you are using, what screen resolution you prefer, or what actions you perform.

YouTube uses this information to improve its own services and offerings and to provide analysis and statistics for advertisers (who use Google Ads).

Spotify Player

In some blog posts we use the Spotify Player. There we provide you with audio content that provides further or additional information according to the topic. The following cookies are required for the functionality of the player. You can easily allow or deny your consent to Spotify and its associated cookies by using the cookie dialog.

Cookie: sp_ab
Purpose: Required to ensure the functionality of the integrated Spotify plugin. This does not result in any cross-site functionality.
Expiration Date: 1 Month

Cookie: sp_landing
Purpose: Required to ensure the functionality of the integrated Spotify plugin. This does not result in any cross-site functionality.
Expiration Date: 1 Day

Cookie: sp_t
Purpose: Required to ensure the functionality of the integrated Spotify plugin. This does not result in any cross-site functionality.
Expiration Date: 2 Months

Cookie: sp_adid
Purpose: Sets a security flag to prevent loss if a website reloads mixed content.
Expiration Date: 1 Year

Cookie: sp_cpua
Purpose: Ensures the functionality of the audio player and collects statistical data.
Expiration Date: Unknown

Cookie: spot
Purpose: Ensures the functionality of the audio player and collects statistical data.
Expiration Date: 3.5 Years

For more information, please see the Spotify privacy policy. This can be found at the following address.

Facebook

Facebook pixel

In our internet presence we use the so-called Facebook pixel of the social network Facebook. Facebook is an internet service of facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA. In the EU, this service is in turn operated by Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, hereinafter both referred to as “Facebook”.

Through the certification according to the EU-US Privacy Shield

https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active

guarantees Facebook that the data protection regulations of the EU will also be observed when processing data in the USA.

Facebook provides further information about the possible plug-ins and their respective functions at https://developers.facebook.com/docs/plugins/ ready for you.

If the plug-in is stored on one of the pages of our website that you visit, your Internet browser will download a representation of the plug-in from the Facebook servers in the USA after approval. For technical reasons, it is necessary for Facebook to process your IP address. In addition, the date and time of your visit to our website are also recorded.

What is the Facebook pixel

If you are logged in to Facebook and agree to the use of Facebook content in our checkbox while visiting one of our websites equipped with the plug-in, the information collected by the plug-in about your specific visit will be recognized by Facebook. Facebook may assign the information collected in this way to your personal user account there. For example, if you use the “Like” button on Facebook, this information is stored in your Facebook user account and may be published on the Facebook platform. If you wish to prevent this, you must either log out of Facebook before visiting our website or prevent the loading of the Facebook plug-in from being blocked by using an add-on for your Internet browser.

Facebook keeps further information about the collection and use of data as well as your rights and protection options in this regard in the sections on https://www.facebook.com/policy.php available data protection information.

Facebook Remarketing

From the contents of the Facebook pixel a so-called remarketing campaign can be created by Facebook. This means, based on your visit to our website, we can show you more useful content based on your interests. All evaluations of the visited websites in our offer, as well as the enrichment with interests is done by your data stored on Facebook. If you do not want this, please use the checkbox under the name Borlabs on this website. There you can change all cookie settings you have made.

Further information about data collected by Facebook

More detailed information about Facebook and the data collected there can be found at the following link. https://www.facebook.com/privacy/explanation.

Amazon Partner Program Privacy Policy

We use the Amazon Partner Program of Amazon.com, Inc. on our website. The responsible parties within the meaning of the data protection declaration are Amazon Europe Core S.à.r.l., Amazon EU S.à.r.l., Amazon Services Europe S.à.r.l. and Amazon Media EU S.à.r.l., all four of which are located at 5, Rue Plaetis, L-2338 Luxembourg and Amazon Instant Video Germany GmbH, Domagkstr. 28, 80807 Munich. The data processor is Amazon Deutschland Services GmbH, Marcel-Breuer-Str. 12, 80807 Munich. By using this Amazon partner program, data from you can be transferred to Amazon, stored and processed.

In this data protection declaration, we inform you what data is involved, why we use the programme and how you can manage or prevent data transfer.

What is the Amazon Partner Program?

The Amazon Partner Program is an affiliate marketing program of the online mail-order company Amazon.com Like any affiliate program, the Amazon Affiliate Program is based on the principle of commission. Amazon or we place advertising or partner links on our website and if you click on them and buy a product through Amazon, we receive a refund of advertising costs (commission).

Why do we use the Amazon affiliate program on our website?

Our goal is to provide you with a pleasant time with lots of helpful content. Therefore we put a lot of work and energy into the development of our website. With the help of the Amazon Affiliate Program we have the possibility to get a little reward for our work. Every partner link to Amazon has of course always to do with our topic and shows offers that might be of interest to you.

What data is stored by the Amazon partner program?

As soon as you interact with Amazon's products and services, Amazon collects data from you. Amazon distinguishes between information that you actively give to the company and information that is automatically collected and stored. Active information” includes, for example, name, e-mail address, telephone number, age, payment information or location information. So-called “automatic information” is primarily stored via cookies. This includes information on user behavior, IP address, device information (browser type, location, operating systems) or the URL. Amazon also stores the clickstream. This refers to the path (sequence of pages) that you as a user take to get to a product. Amazon also stores cookies in your browser to be able to trace the origin of an order. In this way, the company recognizes that you have clicked on an Amazon advertisement or a partner link via our website.

If you have an Amazon account and are logged in while surfing our website, the data collected can be assigned to your account. You can prevent this by logging out of Amazon before surfing our site.

Here we show you exemplary cookies that are set in your browser when you click on an Amazon link on our website.

Name: uid
Value: 3230928052675285215311178037-9
Purpose: This cookie stores a unique user ID and collects information about your website activity.
Expiration date: after 2 months

Name: ad-id
Value: AyDaInRV1k-Lk59xSnp7h5o
Purpose: This cookie is provided by amazon-adsystem.com and is used by the company for various advertising purposes.
Expiration date: after 8 months

Name: uuid2
Value: 8965834524520213028311178037-2
Purpose: This cookie enables targeted and interest-related advertising via the AppNexus platform. The cookie collects and stores anonymous data via the IP address, for example, which advertisements you have clicked on and which pages you have visited.
Expiration date: after 3 months

Name: session-id
Value: 262-0272718-2582202311178037-1
Purpose: This cookie stores a unique user ID that the server assigns to you for the duration of a website visit (session). If you visit the same page again, the information stored in it will be retrieved.
Expiration date: after 15 years

Name: APID
Value: UP9801199c-4bee-11ea-931d-02e8e13f0574
Purpose: This cookie stores information about how you use a website and which advertisements you viewed before visiting the website.
Expiration date: after one year

Name: session-id-time
Value: tb:s-STNY7ZS65H5335FZEVPE|1581329862486&t:1581329864300&adb:adblk_no
Purpose: This cookie records the time you spend on a web site using a unique cookie ID.
Expiration date: after 2 years

Name: csm-hit
Value: 2082754801l
Purpose: We would not be able to obtain precise information about this cookie.
Expiration date: after 15 years

Note: Please note that this list only shows cookie examples and cannot claim to be complete.

Amazon uses this information to tailor advertisements more precisely to the interests of users.

How long and where is the data stored?

Personal data is stored by Amazon for as long as it is necessary for Amazon's business services or for legal reasons. Since Amazon is headquartered in the USA, the collected data is also stored on American servers.

How can I delete my data or prevent data storage?

You have the right to access and delete your personal data at any time. If you have an Amazon account, you can manage or delete much of the collected data in your account.

Your browser offers another option to manage Amazon's data processing and storage according to your preferences. There you can manage, deactivate or delete cookies. This works a little differently with each browser. Here you will find instructions for the most common browsers:

Chrome: Delete, activate and manage cookies in Chrome

Safari: Manage cookies and website data with Safari

Firefox: Delete cookies to remove data that websites have placed on your computer

Internet Explorer: Delete and manage cookies

Microsoft Edge: Delete and manage cookies

Amazon is an active participant in the EU-U.S. Privacy Shield Framework, which regulates the correct transfer of personal data between the USA and the EU. You can find more information on https://www.privacyshield.gov/participant?id=a2zt0000000TOWQAA4. We hope we have provided you with the most important information about data transfer through the use of the Amazon affiliate program. You can find more information at https://www.amazon.de/gp/help/customer/display.html?nodeId=201909010.

Live chat

Tawk.to

Our website optionally offers the use of Tawk.to (a live chat software of Tawk.to ltd). Via a plugin, the chat is integrated into the source code of the website. By using the chat, you automatically use the services of Tawk.to. The data collected includes: Chat history, IP address at the time of the chat and country of origin. This data is not shared with third parties and is used only for protection and internal statistics. By using the chat, you agree to be bound by this. The data collected with Tawk.to technologies are not used to personally identify the visitor of this website. They are not stored and are deleted after the chat. For the purpose and scope of the data collection and the further processing and use of the data by Tawk.to, as well as your rights in this regard and setting options for protecting your privacy, please refer to the privacy policy of Tawk.to: https://www.tawk.to/privacy-policy/

Elopage digital products

We also offer digital products such as tickets, online courses, vouchers, digital products and download products for purchase through our website.
We use the elopage service for this purpose.

As soon as you click on one of our product buttons, you leave our website and are redirected to our individual elopage sales page.

elopage is a service of:
elopay GmbH
Skalitzer Strasse 138
10999 Berlin

All functions on the sales side as well as the entire downstream sales processing are handled by elopage. You can find the elopage privacy policy here.

On our elopage sales website, we have a separate data protection declaration, which you should also read.

We have concluded a corresponding contract with elopay GmbH as our order processor in accordance with Art. 28 DSGVO. The legal basis for the processing of personal data when transferring from our website to the elopage sales website is set out in Art. 6 para. 1 sentence 1 lit. b).

Affiliate links

On our website we use so-called affiliate links to finance the offer. These are marked with a *. The use of the affiliate links is free of charge for you. By using our affiliate link, we get a small commission from the provider in case of successful mediation. Affiliate links will lead you to an offer that we think is right for you, depending on the content of the article you are reading. If you follow an affiliate link, the respective privacy policy of the affiliate partner always applies to all offers there.

Polylang

To be able to offer our website in different languages, we use the plugin Polylang. This plugin recognizes your browser language and automatically redirects you to the website of the corresponding language. To save this language setting for the future, Polylang creates a cookie.

The Polylang cookie only contains the language information that was recognized and does not allow any further conclusions.

Name: pll_language

Value: en_EN

Purpose: This cookie captures and stores the language recognized by Polylang.
Expiration date: after 1 year

Name: pll_language

Value: de_DE

Purpose: This cookie captures and stores the language recognized by Polylang.
Expiration date: after 1 year

Comments

Among most articles we offer a comment function. If you want to make a comment, we record both your name and your e-mail address. An Internet address can also be entered voluntarily. These data records are stored by us. You can also enter your name and e-mail address (mandatory) as well as any fantasy data.

The name is displayed in connection with the comment. The e-mail address is not shown publicly, but gives us the opportunity to reply to you if this is desired in the comment.

VG Word

Cookies and traffic reports

We use “session cookies” from VG Wort, Munich, to measure access to texts in order to determine the probability of copying. Session cookies are small units of information that a provider stores in the main memory of the visitor's computer. A randomly generated unique identification number, a so-called session ID, is stored in a session cookie. In addition, a cookie contains information about its origin and the period of storage. Session cookies cannot store other data. These measurements are carried out by Kantar Deutschland GmbH according to the Scalable Central Measurement Method (SZM). They help to determine the copying probability of individual texts for the remuneration of legal claims of authors and publishers. We do not collect personal data via cookies.

Many of our pages are equipped with JavaScript calls, which we use to report accesses to the Verwertungsgesellschaft Wort (VG Wort). In this way, we enable our authors to participate in the distributions of VG Wort, which ensure the legal remuneration for the use of copyright-protected works in accordance with § 53 UrhG.

A use of our offers is also possible without cookies. Most browsers are set in such a way that they automatically accept cookies. However, you can deactivate the storage of cookies or set your browser to inform you as soon as cookies are sent.

Privacy policy for the use of the Scalable Central Measurement Method

Our website and our mobile web offer use the “Scalable Central Measurement Method” (SZM) of Kantar Deutschland GmbH for the determination of statistical parameters to determine the copy probability of texts.

Anonymous measured values are collected in the process. The access number measurement uses alternatively a session cookie or a signature, which is generated from various automatically transmitted information of your browser, for the recognition of computer systems. IP addresses are only processed in anonymised form.

The procedure was developed in compliance with data protection. The sole aim of the procedure is to determine the probability of individual texts being copied.

At no time are individual users identified. Their identity always remains protected. You will not receive any advertising via the system.

Information for children

We believe that it is important to provide additional protection for children online. We encourage parents and guardians to spend time online with their children to observe, participate in and/or monitor and direct their online activities. www.projekt-neuseeland.de does not knowingly collect personal information from children under the age of 13. If a parent or guardian believes that www.projekt-neuseeland.de has in its database the personal information of a child under the age of 13, please contact us immediately (using the contact information in the last paragraph) and we will use our best efforts to promptly remove such information from our records.

Your rights to information, correction, blocking, deletion and objection

You have the right to receive information about your personal data stored by us at any time. You also have the right to correction, blocking or, apart from the prescribed data storage for business purposes, deletion of your personal data. Please contact our data protection officer for this purpose. You will find the contact details at the bottom.

In order that a blockage of data can be considered at any time, this data must be kept in a block file for control purposes. You can also request the deletion of the data, as long as there is no legal archiving obligation. If such an obligation exists, we will block your data upon request.

You can make changes or withdraw your consent by notifying us accordingly with effect for the future.

Changes to our data protection regulations

We reserve the right to adapt this data protection declaration from time to time so that it always meets the current legal requirements or to implement changes to our services in the data protection declaration, e.g. when new services are introduced. The new data protection declaration then applies to your next visit. If there is a change in the cookies used, you will be prompted again to accept and select the desired cookies by a cookie popup. If you would like to change your cookie settings for our website during your visit, you will find a possibility to re-open the cookie query and change your selection in the Borlab Cookie Plugin section above. Please note that by changing your selection, cookies will only be deselected for the next visit, but existing cookies will not be deleted.